SEO Tips

Here is How Google’s Bedlam Update Will Impact Your Local SEO

Paul Teitelman December 13, 2019

What can you do to optimize for Google’s Bedlam update? You may not love the answer…

The Wall Street Journal vs. Google: Don’t Hate the Player. Hate the Game

Paul Teitelman November 19, 2019

Was the scathing Wall Street Journal article on Google fair? Not really. Read the many places where their report fell apart or even straight-up lied!

Google’s BERT Update is Live and There is Literally Nothing to Do

Paul Teitelman November 4, 2019

Last week, Google rolled out their biggest update in 5 years and one of the biggest in search history, the BERT update. So, what do you need to do?

Ok, Google. You’ve got our undivided attention. Let’s all sit in a semicircle with our legs crossed and our ears open like good little SEO experts and let Google’s Danny Sullivan tell us what to do to prepare for BERT.

Google Updates: The Most important & Most Confusing

Paul Teitelman August 26, 2019

Statistically speaking, Google is likely going to change its search algorithm in some way once per hour over your next workday. No, seriously. They recently

Fake Online Reviews Can Kill Your Business or Even Land You in Jail

Paul Teitelman August 2, 2019

Are you tempted to try something a little bit shady to get some good online reviews? You may think, “What’s the worst thing that could

person working using his laptop on a table with coffee

TF-IDF is Like a Cheat Code for Keyword Research

Paul Teitelman July 30, 2019

Does this sound familiar? That 3,000-word piece of long-form gold you published isn’t ranking or performing. You did the work! You spent hours meticulously researching

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