SEO Blog

We spend a lot of our day trying to change the way people think and talk about Google. A lot of people see Google as a big evil artificially created intelligence like Terminator’s Skynet. We don’t. The Wall Street Journal recently published an article called “How Google Interferes With Its Search Algorithms and Changes Your […]

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Last week, Google rolled out their biggest update in 5 years and one of the biggest in search history, the BERT update. Ok, Google. You’ve got our undivided attention. Let’s all sit in a semicircle with our legs crossed and our ears open like good little SEO experts and let Google’s Danny Sullivan tell us […]

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9 Link Building Myths That Kill Your Campaigns

Here’s the biggest problem you face as a link builder in 2019: Google doesn’t acknowledge that link building works. Even though it very clearly does. This means there is no official rulebook for link building. Link building strategists and SEO consultants get almost zero guidance from Google as to what will boost your clients up […]

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Google introduced nofollow links about 15 years ago and literally nothing has changed on the nofollow front since then. So, when Google announced that they were Evolving “nofollow,” it certainly catches a professional SEO expert‘s attention. Big deal alert! But how big of a deal is it for the average webmaster, really? Meh. It gets […]

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Are you tempted to try something a little bit shady to get some good online reviews? You may think, “What’s the worst thing that could happen? I get in trouble with the internet police?” No, you can get in trouble with the real police. Seriously. It hasn’t happened in North America yet, but there was […]

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