SEO Blog

. Nowhere is this phenomenon more powerful than in the online world of internet commerce. Even the biggest companies are challenged by the swift and severe disruptions to the status quo that flow from the endless onslaught of digital innovation and online competition. The Internet of Things only makes the effect more widespread, as everything […]

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One of the world’s leading management consulting firms, McKinsey & Company, works with large corporations and formal organizations to facilitate major change management and strategy formation. The McKinsey Quarterly, an overview of business management issues, recently published the results and findings of a major survey of global business executives. The survey focused on the process […]

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Mapping the Landing Page Landscape

Traffic conversion is everything. How does the landing page cope? Bringing web traffic to a dedicated conversion landing page is at the heart of most online marketing campaigns. But the original concept of landing pages has evolved and transformed into many different shapes and sizes. In an online world where Twitter follows and Facebook likes […]

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One of the best ways to improve the audience appeal of online content is to include visual elements that support the purpose of the message being conveyed. There are many statistics testifying to the power of visual enhancements in attracting and holding the attention of readers in ways that words alone do not achieve. Increasingly, […]

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An artrepreneur is an artist or artisan pursuing an entrepreneurial path to a self-sustaining career. The artist, like any other entrepreneur, occupies a business space where passion and purpose coexist with contracts and commerce. Making and marketing are equal parts of the value proposition for artrepreneurs. The creative power, energy, and productivity of working artists […]

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