
How Local and Mobile Define the New World of Search
Search engine results pages (SERPs) are the source of most web traffic. Current statistics for the exact breakdown are hard to find, but a number

Search engine results pages (SERPs) are the source of most web traffic. Current statistics for the exact breakdown are hard to find, but a number

In the complex, ever-changing, ever-expanding online world, there is no single bright, shining path that leads to one simple truth for all webizens. Just the

Storefront business owners, online marketers and SEO consulting service need to know the difference between keywords and topics. It may seem obvious. It may seem like splitting

In some ways, the more Google changes (the search engine, that is, not the world-dominating AI-spawning techno-juggernaut also known as Alphabet), the more it stays
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