Google’s latest core update was a big one. But that doesn’t mean you need to take big actions. Read what you should and shouldn’t do
What can you do to optimize for Google’s Bedlam update? You may not love the answer…
Was the scathing Wall Street Journal article on Google fair? Not really. Read the many places where their report fell apart or even straight-up lied!
Last week, Google rolled out their biggest update in 5 years and one of the biggest in search history, the BERT update. So, what do you need to do?
Ok, Google. You’ve got our undivided attention. Let’s all sit in a semicircle with our legs crossed and our ears open like good little SEO experts and let Google’s Danny Sullivan tell us what to do to prepare for BERT.
Here’s the biggest problem you face as a link builder in 2019: Google doesn’t acknowledge that link building works. Even though it very clearly does. This means there is no official rulebook for link building. Link building strategists and SEO consultants get almost zero guidance from Google as to what will boost your clients up the SERPs. You pretty much have to base your decision on observed industry trends, as well as your own data and results.
Google introduced nofollow links about 15 years ago and literally nothing has changed on the nofollow front since then. So, when Google announced that they
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